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https://scholar.google.com/citations?hl=en&user=1JlpcvoAAAAJ
https://www.scopus.com/sources
https://www.webofscience.com/wos/author/record/QOA-7723-2026
https://www.researchgate.net/profile/Sumar-Salih?ev=hdr_xprf
https://www.webofscience.com/wos/author/record/QOA-7723-2026
https://orcid.org/0009-0003-6295-3632
https://www.linkedin.com/in/sumar-mehdi-salih-9b279541a/
PERSONAL INFORMATION
Full Name: Sumar Mehdi Salih Shihab
Gender: Female Birthdate: 1991 Nationality: Iraq Degree: MSc Academic Title: Assistant Lecturer College\Center: University presidency
Departement: - Major: Business Management Specialty: Marketing Mother Language: Arabic Work email: sumar.mehdi@nahrainuniv.edu.iq
LINKS
https://scholar.google.com/citations?hl=en&user=1JlpcvoAAAAJ
https://www.scopus.com/sources
https://www.webofscience.com/wos/author/record/QOA-7723-2026
https://www.researchgate.net/profile/Sumar-Salih?ev=hdr_xprf
https://www.webofscience.com/wos/author/record/QOA-7723-2026
https://orcid.org/0009-0003-6295-3632
https://www.linkedin.com/in/sumar-mehdi-salih-9b279541a/
Publications
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The Role of Immersive Technology Dimensions in Enhancing Sensory Marketing: A Literature Review
S Salih, 2026
Manar Elsharq Journal for Management and Commerce Studies, 4, (2), 1-13 -
The Impact of Green Brand Image on Electronic Purchase Intention: The Mediating Role of Perceived Value An Analytical Study from the Perspective of the Environmentally Conscious Consumer in Basra Governorate
S Salih, 2026
Journal of Business Economics for Applied Research, 8, (2), 1-24
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Measuring Types of Marketing Orientation in Achieving the Dimensions Customer Loyalty: Analytical Study at the Iraqi General Company for Cotton Industries
S Salih, 2023
Journal of Al-Rafidain University College For Sciences, 53, (1), 1-20
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اثر التوجه التسويقي على سلوك ولاء الزبون: دراسة حالة في الشركة العامة للصناعات القطنية العراقية
سمار مهدي صالح, 2022
, 3, (3), 1-8
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Profile last updated on: 2026-06-28 17:37:51
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